Exclusive outdoor cushion value chain
Aerobu is a large, enterprise-scale solution for large, international clients. 

It has been developed to solve multiple problems with the existing cushion supply chain and make things easier for manufacturers and brands  .

A modern, colorful conference room with a long white table, chairs, and shelves filled with colored books. The walls are painted yellow with white abstract designs, and there are mannequins of people, one reading a book. The ceiling has a structure l
Large blue abstract geometric sculpture indoors with industrial shelving and stacked yellow and white bags in the background.
A collection of seven abstract black and white graphic designs labeled N1 to N6, with N1 to N4 on the top row and N5 and N6 on the bottom. Each design features geometric patterns such as loops, stripes, circles, lines, concentric circles, and wavy li
Four views of a building facade with banners and a large parking lot filled with motorcycles and scooters, many with yellow helmets, in front of the building.
Architectural model of a building with multiple rooms, featuring colorful vertical elements inside and an open section at the front with stairs and seating.
Close-up of a computer screen displaying a chromatic audio waveform with purple and blue colors on a black background.
A person walking through an art installation with hanging black and white rectangular objects from the ceiling and a wall with abstract sculptures on the left.
Architectural blueprint of a building's wall and roof framing, showing steel rods, wooden slats, and construction measurements in red text.
A room with a large wall filled with shelves of rolled-up papers or charts, a white ladder against the wall, a person reading at a table, and bookshelves nearby.
A 3D modeling workspace displaying a grid of small, green, rectangular objects arranged in a wave pattern.

Aerobu.

Now you can.


  • Urecel was extending its offer to from reticulated foam inner supplier, to cushion manufacturer. The new company is called “Aerobu”This 360 manufacturing solution, will appeal to U. S retailers looking for a one stop shop. The new brand will capture and control more of the supply chain for outdoor cushions in North America and other global markets.

  • The discovery phase identified there was a problem with existing manufacturing supply chains for cushions. Cushions covers are made to order in the U.S - key components such as foam filling are assembled in the U.S

    Aerobu’s one stop shop solves all these problems. This is the key service that Aerobu provides, “Cost efficient, faster, better, cheaper”.

    Their 360 offer allow for better tighter fitting cushion products. Aerobu simplifies the supply chain for you. They ‘along the journey’

  • Master brand identity - logotype & symbol.
    Brand elements - typographic style, colours, 3d image style and icons.
    Brand templates - print, digital and video

  • We worked together with Aerobu’s Jepara teams.

  • Webpage, investor video, presenatin folder, product labels, sample packs and uniforms

Abstract blue geometric sculpture in a warehouse or store setting, with shelves of packaged goods in the background.

Screenshot of Aerobu website homepage featuring a dark background with an image of mechanical components and a text overlay saying 'We have the integration.' The site menu includes 'Capabilities,' 'Projects,' 'About,' and 'Contact.' There are blue na
Screenshot of Aerobu website homepage featuring two women working together, with a caption that reads 'We have the R&D' and a 'Connect' button.
Close-up image of folded fabric in blue, beige, green, and yellow colors, overlaid with text 'We have the fabrics.' and a 'Discover' button. The website header includes a logo and navigation menu for Capabilities, Projects, About, and Contact.
Cross-section view of a creative workshop or studio with a high ceiling, wall of colorful pencils, bookshelves, and two people working.