Bremworth 'The wool line'

Treatment exploration for TVC campaign and Ai brand extensions for images and video.

The wool line

Designed for versatility, the wool line can be used across Bremworth’s supply chains, services, materials, and product collections. It not only brands Bremworth’s visuals but also differentiates its products from competitors. These freeform lines offer limitless application potential, in the future the wool line will become a key asset in Bremworth’s brand language.

Ai motion

The campaign’s graphics adopted elements from Bremworth’s existing logotype, with the wool line serving as a visual thread linking campaign content. This 3D graphic form can be applied to any image or video, clearly marking the content as Bremworth. Reflecting Bremworth’s focus on wool, the line moves through interiors, interacts with people, travels through landscapes, and connects with Bremworth Carpets and Rugs.

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