“Moments”
Campaign Burst 2.
Objective Convince, campaign validated y claims and new positioning. A clear tone of voice and position was established Campaign created stories through multi- touch point strategic messaging / targeting
The Moments campaign captured real and genuine experience on natural materials
The campaign retargeted users that have connected through previous adsWe suggested being everywhere the customers are. The campaigns combines brand and functional messages. Inform and educate potential buyers, highlight key differentiators.
